Who Else
Wants to Explode Their Conversions with Streaming Audio?
Audio
is not new to the Internet. Several marketers have been using it for
years and have successfully proven that audio does increase sales.
I have read that audio can increase your sales by as much as 300%
and some report up to 426% increase in sales.
The reason why most of us
haven’t utilized this advantage is because of the cost and
complexity involved with creating the software. However, as with all
new technologies, the price has dropped to the place where
you and I can easily afford this tool.
I have successfully and
easily added audio to my web sites and my
online auctions by two methods. The easiest way is to
utilize a service. You can actually do this with no equipment.
The service allows you to record your voice by calling a phone
number and they will record your message for you. At their site you
can easily pick the style and color of the play, pause, and stop
buttons that will appear on your website or auction. (Please note,
there is usually an additional fee for using their phone recording
system.)
You can record yourself via
your computer microphone. This method is free. You can also
upload pre-recorded MP3 files. After picking your buttons,
the service will generate the HTML code you upload to your web page.
(If you don’t know how to do this, you can hire someone to perform
this service for you. I would strongly recommend that you learn
enough HTML so that you implement small changes to your website
yourself. Please
email me for help.)
As you can
see, this is a simple process. You will pay a monthly fee for
this service and they will store the audio files on their servers.
Check out the
best audio service for your website. (They are running a special
right now for $1.)
The second method of
adding audio to the Internet is by purchasing a software package
that you install on your computer. (You just right click, download
and install.) When you are ready to record your message, you
open the software and record through your computer microphone.
The software will record your voice, encode your message, give you
options for the style and color of your buttons and provide the HTML
for your web site.
Wait a minute! How is
this different than the service you pay a monthly charge for?
Your software will install the message on your hard drive
which you will upload to your server. The audio service company
allows you to record and keep the audio message on their server.
With both the audio service and the audio software you have to
upload the HTML code for the buttons.
Basically, there is little
difference. They both give you button options. They both provide
the HTML. The advantage of doing this yourself is that you
have only a one time charge. The disadvantage is you are
responsible for uploading and storing your audio file. The audio
file will take a little extra server space. (Unless you are
recording hours of audio, this should not be a problem.) The
service has the advantage of storing your audio files for you
and the disadvantage of a monthly charge.
I strongly
encourage you to seriously consider increasing your sales
through audio. Use a short audio clip to introduce yourself.
Give a brief introduction to your product and maybe highlight a key
benefit. Use this on your auction to differentiate yourself. The
possibilities are endless!
If you
want access to a free video tutorial which will show you how
to add audio to your site, sign up below and I will give you access.
Please
email me if you would like help determining which type of
service is best for you.
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This is what I use:
Web Audio Plus. It is easy to install and simple to use.
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Custom Instructional Videos
One of the many
services I provide is custom instructional videos. These videos
will help you or you employees or clients to better understand and
utilize YOUR services or products.
I have a very low key,
non-threatening style that encourages even the most timid to try new
services. If you have signed up for "WebTechTips" you can see one of
my videos for free.
If you have a question or a
unique need, please email me.
Linda
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